Estate planning
Estate planning intake software for clients who take their time
A will or trust is rarely urgent, so people research, compare and put it off. The firm that follows up politely is the one they book with. Intake Efficiency replies within 60 seconds, then keeps the conversation going until they reply, book or opt out.
No card. Setup done for you in a day.
What estate planning inquiries are really like
Lower urgency, higher consideration, and a long gap between interest and a signed engagement.
Interest without urgency
Someone downloads a checklist or fills in a form, then life gets in the way. Without follow-up, most of these inquiries simply go quiet.
Comparison shopping
Estate planning buyers often contact several firms and compare fees and approach before booking. Being prompt and clear sets you apart.
Couples and families
Decisions are often joint, and adult children sometimes inquire for a parent. The booking needs to suit more than one person.
How Intake Efficiency handles an estate planning inquiry
- Replies within 60 seconds with your booking link, so a motivated lead can book while they are thinking about it.
- Follows up on day 1, 3 and 7 with short, polite reminders written with you, and stops as soon as the lead replies, books or opts out.
- Scores the inquiry on what matters to your practice: what they want to put in place, where they live and whether they asked to book.
- When an adult child inquires for a parent, records who is inquiring, so your team can speak with the parent directly about their own wishes.
- Shows which seminar, page or ad produced each signed engagement, so you know which marketing is worth repeating.
- Routes questions such as “do I need a trust?” to a person, with an AI draft for your staff to approve.
Example score reasons
- Wants a will and a revocable trust: services the firm offers
- Lives in the state the firm practices in
- Asked to book a consultation
- Inquiring jointly with a spouse
Illustrative. Your firm sets the criteria during setup, and staff see every reason behind a score.
Questions the first reply can ask
Light-touch questions that help your team prepare without turning the first reply into a form.
- What would you like to put in place: a will, a trust, powers of attorney, a healthcare directive, or are you not sure yet?
- Is this for yourself, for you and a spouse or partner, or for a family member?
- Which state do you live in?
- Is there a reason for timing, such as a new child, a move, a diagnosis or a sale?
- Would you prefer an in-person or video consultation?
Intake Efficiency is software, not a law firm, and does not give legal advice. Nothing on this page is legal advice.
How an inquiry moves through
- Inquiry arrivesWeb form, email, text or WhatsApp
- Consent loggedPer channel, with wording and time
- Reply < 60 sOn channels the lead agreed to
- Qualified0–100 score with plain-English reasons
- Lawyer alertedLead gets your booking link
- Follow-upsDay 1, 3 and 7 until reply, booking or opt-out
- Into your CRMQualified leads only
Questions firms ask
Will follow-up feel pushy to estate planning clients?
It is three short messages over a week, in your firm’s wording, and it stops the moment the lead replies, books or opts out. Most people appreciate a reminder about something they meant to do.
Which plan includes follow-up sequences?
Day 1, 3 and 7 follow-up sequences are on the Growth ($299/mo) and Pro ($499/mo) plans. Starter covers the instant reply, scoring, inbox and dashboard.
Can it tell me which seminars or ads bring in signed clients?
Yes. The source of each inquiry is recorded on arrival, and the dashboard shows consultations and signed cases by source, not just inquiries.
What if a family member inquires for a parent?
The first reply records who is inquiring and for whom. How and when your firm speaks to the parent is your team’s decision.
Turn “I’ll get to it” into a booked consultation
Try Intake Efficiency on your real inquiries for 14 days, up to 50 leads. We set it up with you in a day; email replies work from day one.
No card. Setup done for you in a day.